Job Description:

Job duties and responsibilities:

Work with stakeholders throughout the organization to identify opportunities for leveraging data to drive Campaign solutions.
Leading analytical conversation with business centred on exploring data from a modelling perspective, and performing initial exploratory data analysis to assess business value
Mine and analyze data from company databases to drive optimization and improvement of campaign development, marketing techniques and business strategies.
Assess the effectiveness and accuracy of new data sources and data gathering techniques.
Develop custom data models and algorithms to apply to data sets.
Use predictive modelling to increase and optimize customer experiences, marketing campaigns, revenue generation, ad targeting and other business outcomes.

Job Qualifications:

Degree qualified in econometrics, mathematics, statistics or related discipline
Strong knowledge of statistical/data mining methods and application in a business environment
Experience in working in Big data technology (Hadoop, NoSQL DB)
Good understanding of Data Science domain, statistical and analytical model development and implementation
Good understanding of data modelling techniques, tools/language - R, Python, Scala, SAS, etc.
Good knowledge of visualisation tools such as PowerBI, Tableau, etc.
Very good written and verbal communication skills

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